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Content marketing agency: Strategy-led SEO content
Great content connects. It earns trust, ranks in search engines, and drives the right people to your business. Make Me Local is a leading content marketing agency where we craft content marketing strategies built to engage, convert, and grow your business.
Whether you’re looking to dominate local search, tell your story with clarity, or turn browsers into buyers, our expert-led, no-fluff approach will get you results.
Need help with content marketing?
We turn your expertise into compelling content that engages and converts. Let’s bring your voice to life. Get in touch with our team at 0800 772 0022, email hello@makemesocial.co.uk or fill out our contact form for a quick response from us!
Real Content. Real Results.
These are some examples of strategic content we’ve written that builds industry authority, earns backlinks, and boosts visibility.
Driving Niche Traffic for Pace Van Hire
- Client: Pace Van Hire
- Goal: Target long-term van hire clients through niche content
- Strategy: As part of phase 2 of their content strategy, we developed blog content around high-intent, relevant queries like “how to use ratchet straps.”
- Result: Strengthened SEO presence in a key market segment and supported broader lead generation goals through valuable, practical content.
Ranking High in Organic Search Results for a High-Volume Boiler Query
- Client: Happy Dog Plumbing
- Goal: Capture organic traffic from homeowners searching for common boiler issues
- Strategy: Created strategic content optimised for the longtail phrase “vaillant boiler low pressure,” addressing a high-volume, low-competition keyword.
- Result: Ranks page 1 of Google, directly under Vaillant, and appears in AI Overview – delivering consistent, qualified traffic.
Launch Pack to Educate, Provide Value and Cross-Sell
- Client: Make Me Local
- Goal: Support website clients post-launch and promote wider agency services
- Strategy: Developed a practical and beautifully designed PDF launch pack to be sent at go-live, filled with content tips, SEO guidance, and cross-sell opportunities.
- Result: Enhanced client satisfaction and brand perception while driving engagement with complementary services.
Why content marketing?
Your audience is smarter than ever. They don’t want to be sold to; they want to research, compare, and seek recommendations before purchasing. That’s where great content comes in.
Our approach goes beyond writing. We use strategic brand storytelling and smart SEO to build your brand’s reputation, improve your SERP rankings, and drive action. Rather than pushing sales messages, content marketing nurtures leads and establishes long-term brand trust. It is content that works harder for your business.
Who’s it for?
We partner with ambitious local businesses who want more than just words on a page. Our content marketing is made for:
- Businesses ready to grow their visibility and climb the local search rankings
- Brands looking to educate, inspire, and convert their audiences
- Experts who want to showcase their online brand authority without shouting
- Teams who want real results, not vanity metrics
Whether you’re a start-up launching your first website or an established brand ready to level up, we’ve got you.

Boost your ranking with SEO-optimised content!
From blog writing to on-site optimisation, we help your content rise through the ranks. Book a free discovery call today. Contact our experts at 0800 772 0022 or email hello@makemelocal.com to get started.
What you get: Our content marketing strategies
We craft bespoke content marketing plans tailored to your business needs, audience, and industry. Our approach includes:
Audience-first focus
We start where your customers are – their goals, challenges, and questions. Then, we create content that speaks directly to them and solves their problems. This ensures that every piece of content we create resonates with the right people.
SEO content writing
Every piece is optimised to perform in your industry. From keyword research to on-page SEO, we ensure your content ranks well, appears in front of the right audience, and reads naturally.
On-page content optimisation that performs
We handle the details that make content count, from keyword integration and meta descriptions to call-to-action placement and formatting that boosts readability and conversions. We ensure your content is primed for both search engines and user experience.
Strategic content pillars that build authority
We create a tailored mix of formats to showcase your expertise, align with industry trends and your business goals, and keep your audience coming back for more:
- SEO blogs – Tackle common questions, share tips, and guide readers with confidence.
- In-depth guides and educational content – Establish thought leadership and authority to position you as the go-to in your industry.
- Infographics and visual content – Simplify complex information to make it digestible, visual, and shareable.
- Case studies and success stories – Showcase real results, build credibility and prove your impact.
- Video and Q&A sessions – Show your human side and engage audiences face-to-face.
- Customer stories and testimonials – Build trust through real-world customer experiences.
Strategic distribution and promotion
Content is only powerful if it gets seen. We make sure it does by sharing it where your audience spends time:
- Your blog (your SEO powerhouse hub)
- Social media marketing (fuel for audience engagement)
- Digital PR, link-building strategies, and local directories (to boost your SEO authority and credibility).
You can also deliver this valuable content straight to potential customers via email marketing and newsletters.

Why choose Make Me Local for content marketing strategies?
- Local SEO pros – Everything we create is built to get your business found.
- Tailored strategies – We never do one-size-fits-all.
- Transparent approach – We track what works so that you can see the impact.
- End-to-end service – From strategy to execution, we handle the whole journey.
Ready to get started?
Let’s grow your local presence with content that actually moves the needle.
Whether you need standout blogs, a digital content strategy from scratch, or something in between, Make Me Local is here to help.
Let’s talk about content that delivers. Call 0800 772 0022 or drop an email at hello@makemelocal.com.